Patient Access Insights

UK Price Setting and How to Gain a Price Rise

In this webinar, Christian Hill CEO of MAP BioPharma discussed UK Price setting strategies and how to go about getting a price rise for your products.
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UK Price Setting and How to Gain a Price Rise

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Originally broadcast: Wednesday, 29th April 2020

Duration: 60 minutes. Available to watch on demand

Learning objectives:

  •  Understand key considerations when applying for a price rise

  •  Explain Voluntary and Statutory schemes

  •  Describe how to renegotiate price in the context of international reference pricing and commercial viability

  •  Consider case studies including timelines, workload and costs if you get a consultancy to help you

  •  Understand how you can do all of this yourself and what tools are available

  •  Discuss examples of disputes and lessons learnt

  • The Pharma and MedTech job functions that will benefit most include:

  •  Heads of Market Access

  •  Country Managers

  •  Commercial Directors

  •  Marketing Directors

  •  Brand Managers

Christian Hill

Chief Executive Officer


Angelika Gornikowska

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MAP BioPharma Limited.
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Cambridgeshire, CB23 3UY
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