MAP BioPharma
Case Study

MAP’s vision to accelerate patient access to medicines, devices and diagnostics is at the heart of everything we do.

Case study 8:

Putting our global client and their key issue on the UK map


  •  Our international client was keen to establish links with Parliamentarians and radiotherapy stakeholders in the UK and to raise awareness of the need for further improvements in NHS radiotherapy services.


  •  Parliamentary Reception organised and hosted by a vocal Member of Parliament.

  •  A partnership with Cancer Research UK and Action Radiotherapy was established to develop policy materials and encourage supporters and MPs to attend the reception.

  •  A comprehensive invitation list and proactive follow up approach was undertaken with NHS providers and MPs to ensure widespread attendance.

  •  Over 100 attendees from across the UK included 40+ Parliamentarians, representatives from NHS England and NHS Business Services, 30+ NHS provider representatives, all major patient and professional groups, industry speakers including BBC journalist and breast cancer patient, Rachael Bland, eminent radiotherapy consultants and the Government Minister.


  •  Radiotherapy community united behind need to increase the profile of radiotherapy.

  •  Platform established for further policy engagement and a successful roundtable meeting the following year.

  •  Increased Parliamentary attention and awareness on radiotherapy.

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MAP BioPharma Limited
Upper Pendrill Court, Ermine Street North
Papworth Everard, Cambridge
Cambridgeshire, CB23 3UY
United Kingdom

 +44 (0) 1480 832360

MAP BioPharma Limited is a registered company in England and Wales.
Company Registration Number 08209281

VAT Group Registration Number:
GB 292 8576 52